Secret information? Maybe not much remains truly hidden or forbidden anymore, but there are always important little secrets about how things work. Salesmen, politicians, and others learn and use subtle techniques to influence you. “Lucky people” use little-known tricks to get that way. Here are some examples.
Controlling Through Words
There is a classic joke, “Have you stopped beating your wife?” It is difficult to answer without incriminating yourself. This technique of the implicit premise is
























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